programs@fdtc -- factsheet of specific program details

MARKETING

DEGREE: Associate in Applied Science with a major in Marketing

To prepare graduates for positions leading to middle management in marketing, advertising, sales, and retailing.

This program uses classroom laboratory experience and work-based learning to prepare graduates for entry-level positions in marketing, advertising, sales, and retailing. This is also an excellent program for individuals seeking to improve their promotion potential in these areas.

PREREQUISITES FOR ENTRANCE

Required Courses

High School: None
College: None

NOTE:  A grade of "C" or better is required for each prerequisite course.

Other Requirements

ACADEMIC REQUIREMENTS

  1. Any course with one of the following prefixes requires a grade of "C" or better: MKT

COURSE REQUIREMENTS

Course Requirements


Course Class Lab Credit
ACC 150 Payroll Accounting 3 0 3
AOT 261 Office Spreadsheet Applications 3 0 3
BAF 101 Personal Finance 3 0 3
MKT 110 Retailing 3 0 3
12 0 12

General Education Courses


Course Class Lab Credit
ECO 201 Economic Concepts 3 0 3
ENG 101 English Composition I 3 0 3
MAT 165 Statistics 3 0 3
SPC 205 Public Speaking 3 0 3
XXX XXX Elective: Humanities/Fine Arts 3 0 3
15 0 15

Required Major Core Courses


Course Class Lab Credit
ACC 111 Accounting Concepts 3 0 3
BUS 123 Business Law II 3 0 3
MGT 101 Principles of Management 3 0 3
MKT 101 Marketing 3 0 3
12 0 12

Other Hours Required for Graduation


Course Class Lab Credit
ACC 112 Organizational Accounting 3 0 3
BUS 240 Business Statistics 3 0 3
BUS 250 Introduction to International Business 3 0 3
MGT 280 Executive Development 3 0 3
MKT 120 Sales Principles 3 0 3
MKT 240 Advertising 3 0 3
MKT 250 Consumer Behavior 3 0 3
21 0 21
Minimum Total Credit Hours:  60

SEMESTER CURRICULUM

SEMESTER 1 (Fall)


Course Class Lab Credit
ACC 111 Accounting Concepts 3 0 3
BUS 123 Business Law II 3 0 3
BUS 250 Introduction to International Business 3 0 3
ECO 201 Economic Concepts 3 0 3
XXX XXX Elective: Humanities/Fine Arts 3 0 3
15 0 15

SEMESTER 2 (Spring)


Course Class Lab Credit
ACC 112 Organizational Accounting 3 0 3
AOT 261 Office Spreadsheet Applications 3 0 3
ENG 101 English Composition I 3 0 3
MGT 101 Principles of Management 3 0 3
MKT 101 Marketing 3 0 3
15 0 15

SEMESTER 3 (Fall)


Course Class Lab Credit
ACC 150 Payroll Accounting 3 0 3
BAF 101 Personal Finance 3 0 3
MAT 165 Statistics 3 0 3
MKT 120 Sales Principles 3 0 3
SPC 205 Public Speaking 3 0 3
15 0 15

SEMESTER 4 (Spring)


Course Class Lab Credit
BUS 240 Business Statistics 3 0 3
MGT 280 Executive Development 3 0 3
MKT 110 Retailing 3 0 3
MKT 240 Advertising 3 0 3
MKT 250 Consumer Behavior 3 0 3
15 0 15
Minimum Total Credit Hours:  60

PROGRAM AND EMPLOYMENT TIDBITS

Contact Person: Steven Weingartner

Waiting List: No

Local Starting Salary: $20,000.00

Local Average Salary:

National Starting Salary: $25,000.00

National Average Salary:

Web Analytics